Marta Anton Business CoachExecutive & Team Coach PCC | Consultant | Trainer
Marta Anton Business Coach
SmartBrand: Your personal brand: the key to visibility and career growth
SMARTCAREER360 METHODOLOGY
Online Learning Campus + Live Sessions
(1:1 and group) to ensure practical learning, real transformation, and measurable results
Welcome to the SmartBrand Program, designed for professionals and executives who want to build an authentic, solid, and distinctive personal brand — one that opens doors to new opportunities and boosts their careers both nationally and internationally.
I will guide you to define, project, and communicate your unique value, aligning your personal brand with your professional goals and values, so you can position yourself successfully in the market and stand out from the competition.
Hundreds of professionals have already taken part in this program, achieving greater visibility, better opportunities, and sustainable career growth — in Spain and globally.
Because your personal brand is the key to:
Building trust and authenticity
Differentiating yourself in recruitment processes and in your sector
Increasing your influence and leadership
Attracting new professional and business opportunities
With more than 30 years of professional experience — including 20 in leadership roles in multinational companies, over 3,000 hours of coaching and mentoring, and a global perspective gained from living and working across Europe, Asia, and Latin America — I bring you a proven methodology to help you position yourself, grow, and lead with authenticity.
Boost your personal brand, increase your visibility, and strengthen your networking to lead with greater impact in your organization and across your sector.
An exclusive 3-phase program that combines individual coaching/mentoring sessions with personalized work materials, designed to help leaders build an authentic, influential brand aligned with both their personal values and organizational goals.
Define and consolidate your personal brand as a leader, inside and outside your organization.
Build a Talent Map: strengths, competencies, values, and unique value proposition.
Go through a self-discovery process with individual coaching, personality tests, and 360º feedback.
Design a strategic professional profile aligned with your current role and future projection.
Optimize your LinkedIn profile to enhance both internal and external visibility.
Strategies to increase your presence and influence within the organization.
Develop an executive visibility plan: how to communicate achievements and projects strategically.
Create a leadership storytelling approach for presentations, board meetings, and internal forums.
Strengthen verbal and non-verbal communication skills to increase impact and authority.
Identify strategic projects to position yourself as a reference leader.
Build an internal and external networking plan: key stakeholders, executives, and industry leaders.
Apply authentic connection and value-driven networking techniques to expand your influence.
Participate in events, conferences, and professional committees to reinforce positioning.
Receive guidance in negotiating new opportunities within the organization.
Design a mid- to long-term career plan to sustain your visibility and influence.
Strengthen your personal brand and position yourself as a reference leader.
Gain greater visibility and strategic influence in your organization and industry.
Expand your network of contacts with real impact on your professional growth.
Develop clear, confident, and memorable communication to inspire and lead with purpose.